Recepção e travessia do espectador do cine Sesi cultural - RN

Abstract

The focus of the investigations on the receiver of the media necessary in Communication Research is still well short of satisfying the consolidation of Reception Studies. Starting from the hypothesis that the reception is not a simple step in the communication process, this article will focus the study of the reception of the Project Cine Cultural Sesi analyzing the audience of the Itinerant cinema. Having as the starting point the factors that permeate the universe of these receptors with the intention of demonstrating that the reception study reveals data and profiles, not only about the object of research, but also of the general context in which the public is inserted.