"Não serei interrompida'': o assassinato de Marielle Franco como acontecimento de ampla comoção digital

Abstract

The murder of Rio de Janeiro councilwoman Marielle Franco in March 2018 mobilized diverse individuals throughout Brazil, as well as in various parts of the world. Digital social networks played, and continue to play, a fundamental role in the visibility and impact of the case in the circulation of data, narratives, and emotions. Drawing on virtual records on Twitter between March 2018 and March 2019, we aim to reflect on the role played by a contagious rationality in this process. More specifically, how this case constituted itself as an event of widespread digital commotion through its virality in society and the realization of possibilities. The concept of an event of widespread digital commotion was coined during this research from the renewed monadology of French sociologist Gabriel Tarde (1843-1904) in conjunction with reflections on communication and culture in contemporary society (LAZZARATO, 2006; SAMPSON, 2012; HAN, 2018; MARCONDES FILHO, 2010; FRANÇA, ALMEIDA, 2018). The event makes us see what an era has as intolerable (LAZZARATO, 2006), such as fake news and policies of hate, extensively exploited in the digital impact of Marielle's death, but it also brings forth new possibilities of life and transformations of subjectivity.